An interactive pdf was required for sales reps to use when talking with doctors about the Novartis drug ENTRESTO®. This 30+ slide e-detailer was designed by myself, keeping in mind UX and the fact that this will be used on an iPad.
All work done for Novartis was while contracting at BGA Marketing.
It’s important for doctors to understand what ENTRESTO® can do for their patients. All of the most important information is in this 6 page leave-behind for the doctors to read at their leisure.